Join the Rutte Basil Smash Challenge!
This is your chance to showcase your creativity, elevate the classic Basil Smash, and compete for incredible prizes. We’re looking for the most innovative takes on this iconic cocktail, using ingredients from the renowned Rutte Distillery.
How It Works:
- Feature the Classic – Add the Basil Smash to your cocktail menu. We’ll provide a specially designed menu to support you.
- Create Your Twist – Develop a unique variation by experimenting with different herbs, citrus, or sugar flavors, while using Rutte ingredients such as Rutte Kafir Lime Gin or Rutte Old Simon Genever. Let your creativity shine by reimagining the balance of flavors while keeping the essence of the Basil Smash alive.
- Sell & Collect – The challenge starts in April and runs until June 30th. Sell as many Basil Smashes as possible and collect Rutte Dutch Dry Gin bottle caps to boost your ranking.
- Share Your Creation – Post photos and videos of your Basil Smash on social media using #RutteBasilSmash to showcase your entry.
How We Select the Finalists
The 10 best competitors will be invited to the live finale in Dordrecht on Monday, July 14th, where they will present their creations to an expert jury. Finalists are selected based on:
- Creativity – Innovation in the recipe and the quality of your social media presentation using #RutteBasilSmash.
- Volume – The number of Rutte Dutch Dry Gin bottle caps collected. The more you sell, the better your chances!
Finals & Prizes
- First Prize – €2000, 30 custom Rutte Gin bottles.
- Second Prize – €800 and 12 custom Rutte Gin bottles.
- Third Prize – €250 and 6 custom Rutte Gin bottles.
Sign Up Now
The competition kicks off in April and ends on June 30th, so start shaking, selling and collecting! Think you have what it takes? Register below and start crafting your ultimate Basil Smash creation!